Modified:2023-11-07  Published:2023-11-07  Views: 296
Author: n.paul
Published in: ERP CRM
Top 10 Real Estate CRM Software In 2023

2023 witnessed a serious growth in real estate market. In 2023 global real estate market grew from $3694.47 billion in 2022 to $3976.18 billion. The number suggests high demand of real estate possessions, which boasts a growth rate of 7.6% CAGR.

Thus, if you are a real estate business owner then you have huge potential of growing your company. But managing customer data effectively and making sure your customers are satisfied with your services are one of the key factors you need to keep in mind.

Customers are the king in real estate businesses and effectively managing them while satisfying them is an unmatched growth strategy. However, in this digital era, managing customers with the help of traditional processes can prove to be troublesome. This is why you need to consider the assistance of technical tools, also known as CRM (Customer Relationship System).

In this article, we will discuss about the 10 best real estate CRM software along with the features and prices offered by the same. Some basic information on real estate CRM software will also be presented for building a better understanding of the topic.

What is real estate CRM software?

Real estate CRM software are the kind of software solutions that are capable of managing, storing and processing customer data of a real estate business. These software also help in queuing customer queries and issues and sending those to the accurate individual for quick resolve.

You can read our article, Importance Of CRM Software In Real Estate, to know more.

In simpler words, real estate CRM software take care of every customer related aspect of a real estate business.

Real estate CRM features

Important features of a real estate CRM software

Before choosing real estate CRM software for your business, you need to know about the features that are mandatory to make it worthwhile. Real estate businesses may differ in sizes and types but there are some feature, which are considered to be universal. Therefore, while choosing real estate CRM software for your company, you need to make sure of the presence of these feature to extract the best possible results.

These features are presented below,

Deal management

Deal management is first and the most important feature to be presented in real estate CRM software. With the deal management feature the software can allow you to manage and track all the on-going and previous deals while allowing you to store all the documents safely within the software itself.

Client information storage

The second most important and one of the most common features is the feature of storing client’s information. All the important information, such as contact details, purchase history, communication etc. Needs to be stored within one interface of the real estate CRM software. storing all the crucial customer data within one place makes it easy to be accessed and tracked without having to invest time in a lengthy process.

Leads management

Managing leads effectively can help in growing the business within a short span of time. Storing the information of all the potential customers and following them up from time to time is key of expanding your customer base.  

Process management

Turning a lead into a client can be a tricky process and if you fail to keep your eye on each of the movements, then you are bound to fall short in front of your competitors. Thus, it is required to establish an enhanced process management with the help of your real estate CRM software. This feature helps you in reviewing performance, monitoring progress and identifying short-comings effectively.  

Contract management and storage

Finalizing and signing the final contract is one of the toughest parts of a real estate business. This is why you need a technical tool that can help you in automating these processes to some extent while promising you safe storage of all of your critical contracts.

Please note that the features mostly depend on the size and type of your real estate business along with your unique business requirements. However, the above mentioned ones are still some of the most standard features that you need to look for while choosing real estate CRM software.

10 best real estate CRM software

In this section of the article, we will present a list of 10 best real estate CRM software that can prove to be the right choice for your company. The features and the prices of the CRM software will also be mentioned along with a brief description.

The list is presented in a descending order, so keep reading the article to know which real estate CRM software has gained the top position.

10. IXACT Contact

Features

  • Google sync
  • Automated reminders
  • Mobile app
  • Personalized mass texts
  • Capture leads from websites

Price

  • $33 per month
  • Trial: Yes | 5-week

 

IXACT Contact, a comprehensive real estate CRM software tailored for real estate agents, is brimming with features. It empowers agents to pinpoint potential leads and successfully transform them into clients. This real estate CRM software streamlines relationship building with clients and aids in the management of real estate businesses, saving time and effort.

Renowned for its user-friendly interface, valuable features, and strong customer support, IXACT Contact offers an efficient means to enhance the prospecting process. It not only delivers time-saving benefits but also creates new opportunities for real estate agents seeking to connect with and convert clients, making it a highly regarded tool in the industry.

9. Zillow Premier Agent CRM

Features

  • Client insights
  • Live chat
  • Follow up with client through call, text, and email
  • Personalized reports

Price

  • Free of cost

 

Zillow Premier Agent stands as a distinctive real estate CRM software, offering valuable insights into individual client search intentions. This innovative tool reveals the homes clients have searched for and bookmarked online, enabling real estate agents to craft personalized messages aligned with their preferences. Impressively, Zillow Premier Agent delivers a robust CRM package to realtors without cost, functioning seamlessly without drawbacks.

This real estate CRM software serves as an invaluable resource for real estate professionals, assisting in lead identification and fostering meaningful connections with clients by leveraging the insights derived from clients' online activities.

8. TopProducer

Features

  • Email tracking
  • Personalized contact and groups
  • 150+ real estate lead sources

Price

  • Starter: $45 per user per month
  • Professional: $75 per user per month
  • Advanced: $85 per user per month

 

TopProducer stands out as a premier real estate CRM software, equipping users with essential information and tools for customer relationship management. This specialized app empowers real estate agents to engage with both home buyers and sellers across various stages of the sales pipeline, streamlining the client prospecting and follow-up processes.

Tailored specifically for realtors, TopProducer facilitates the recording and organization of client information, making it effortless for agents to maintain client details and efficiently pursue successful deals. It's a dedicated solution designed to enhance real estate professionals' ability to connect with clients and drive successful transactions.

7. Zendesk CRM

Features

  • Ticketing System
  • Messaging & live chat
  • Reporting & analytics

Price

  • Free trial available for 14 days.
  • Sell Team: $19 per user per month
  • Sell Professional: $49 per user per month
  • Sell Enterprise: $99 per user per month

 

Zendesk real estate CRM software is a comprehensive solution with integrated tools that consolidate all customer account information into a centralized hub. This all-in-one platform facilitates calling, emailing, scheduling meetings, and reviewing deal histories, while automatically tracking and streamlining account management tasks.

Zendesk is feature-rich, offering a multitude of tools for real-time lead and deal segmentation and filtering, enabling users to perform various tasks efficiently. Zendesk CRM enhances sales processes by providing complete pipeline visibility for planning, tracking, managing, and analyzing sales activities. Its pre-designed dashboard provides valuable insights into sales data, making it a valuable resource for sales professionals.

6. Salesforce

Features

  • Analytical Insight
  • Automated report generation
  • Tracking and managing contacts
  • Capture customer emails
  • Intuitive team collaboration

Price

  • Pricing is available upon quotation request

 

Salesforce has gained widespread recognition for its robust CRM capabilities, making it a household name. This software caters to businesses of all sizes, offering secure and efficient contact management encompassing emails, phone numbers, addresses, and more. Its standout feature is the meticulous tracking of customer interactions, providing a comprehensive history based on recorded data.

Furthermore, Salesforce promotes seamless team collaboration with a remotely accessible dashboard, enabling team members to connect from any location. Covering functions from marketing to sales and customer data tracking, Salesforce serves as a versatile tool that greatly benefits real estate agents in lead generation, making it an invaluable real estate CRM software.

Real estate CRM

5. Zoho CRM

Features

  • Sales Force Automation
  • Process Automation
  • Team Collaboration
  • Predictive Sales
  • Performance Management

Price

  • Standard: $14/month
  • Professional: $35/month
  • Enterprise: $50/month
  • 30-day free trial is available

 

Zoho CRM distinguishes itself through its remarkable automation capabilities, streamlining various critical real estate CRM software tasks. It empowers users to automate processes, workflows, campaigns, and even customer onboarding, simplifying their workload. Zoho CRM boasts an advanced data analytics tool that generates actionable insights and allows for real-time performance measurement through customized reports.

Notably, Zoho CRM is renowned for its feature-rich nature, extending its utility beyond traditional CRM functions. Its exceptional strengths lie in its automation features and robust analytical tools, making it a versatile choice that excels in both streamlining CRM processes and providing in-depth analytics.

4. Pipedrive

Features

  • Communication tracking
  • Unmatched automation
  • Advanced security
  • Mobile application

Price

  • Essential: $11.90 per user per month
  • Advanced: $24.90 per user per month
  • Professional: $49.90 per user per month
  • Enterprise: $74.90 per user per month | minimum 10 users
  • Trial: Yes | 14-day

 

Pipedrive is a versatile real estate CRM software suitable for professionals across various sectors, including the real estate industry. It empowers real estate agents to efficiently oversee customer interactions and lead management. The application offers tools for call tracking and contact information storage, ensuring a comprehensive record of client communications.

Additionally, it seamlessly captures leads from web forms and chatbots, offering real estate agents a streamlined process for follow-up, ultimately facilitating the conversion of leads into valuable customers. Pipedrive is a valuable resource for real estate professionals seeking to enhance their customer and lead management efforts.

3. HubSpot

Features

  • Document sharing
  • Email tracking
  • Meeting schedules
  • Sales Quote
  • Live chat

Price

  • Free of cost

 

HubSpot CRM is a time-saving tool for estate agents, simplifying prospecting and client follow-ups with its user-friendly interface. It allows agents to meticulously record prospect and customer information and provides real-time visibility into the sales pipeline via a dashboard.

HubSpot is highly recommended for real estate professionals and offers a free, unlimited usage option, accommodating up to 1 million contacts, which should suffice for most real estate needs. This versatile real estate CRM software tool enhances efficiency and effectiveness in the real estate industry.

2. Monday.com

Features

  • Team management
  • Task management
  • 100+ app integration
  • Automated task assignments
  • Visualized display

Price

  • Individual: Free
  • Basic: $8 per seat per month
  • Standard: $10 per seat per month
  • Pro: $16 per seat per month
  • Enterprise: Custom quote
  • Trial: Yes | 14-day

 

Monday.com is a widely acclaimed real estate CRM software used by major companies such as NBC, Walmart, BBC Studios, Adobe, and Coca-Cola, spanning various industries. It offers a centralized workspace for efficient team collaboration. This versatile CRM tool caters to diverse industries, providing a platform for team and task organization. Even real estate agents can harness their capabilities to streamline customer relationship management tasks within the CRM application.

1. REsimpli

Features

  • Real estate CRM software with integration features
  • It also boasts range of tools that help in communication
  • List stacking and campaign management is also available

Price

  • Basic plan: $99 per month
  • Pro plan: $199 per month
  • Enterprise plan: $499 per month
  • Trial version: 14 days

 

The top position of our list of 10 best real estate CRM software has been gained by REsimpli. This software is considered to be one of the best solutions for real estate investors, who look forward to managing their data, sales and operation easily through one interface. REsimpli offers a range of tools that are specifically designed to streamline the management process of your customer data.  

REsimpli can certainly be one of the best choices for your business if you want to organize your customer data and streamline your marketing approaches while reaching your potential customer more smoothly than ever before.

Conclusion

The above-mentioned real estate CRM software can be good pick without any doubt, but it is still recommended to go with a CRM solution upon analyzing whether it is capable of supporting your business requirements or not.

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